About Matt

Matt CP 2014

Matt Carwardine-Palmer is a highly experienced arts marketer based in south Wales.

Matt gained senior management experience as Head of Marketing / Marketing Director at HST Theatres (Wycombe Swan & Wyvern Theatre), and as Head of Marketing at Bristol Old Vic before becoming self-employed in late 2006.

Matt has worked with a wide range of clients including Orchestras Live, Shakespeare’s Globe, Wales Millennium Centre, Royal & Derngate, National Theatre of Scotland and Arts Fundraising & Philanthropy. He was also Course Director for the TMA’s ‘Druidstone’ Essentials of Marketing in 2010 and 2011.

Matt holds a First Class BA (Hons) in Arts Management and is a Member of the Chartered Institute of Marketing, holding Chartered Marketer status. He was a Trustee of Audiences South West from 2006-09, a National Advisor to the Arts Council of Wales from 2012-15 and a Trustee of Sinfonia Cymru from 2014-19.

In December 2016, Matt joined Welsh National Opera full-time in the newly created role of Director of Marketing & Sales. In 2018 he also joined the Opera Europa Marketing & Communications steering group.

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